AEO for SaaS · category visibility and pipeline

Your shortlist is decided before anyone visits your site.

Buyers now ask an assistant which tool to use and get three names back. AEO for SaaS shows you who is being named in your category, why, and what to publish so it is you.

Category shortlist simulator Sample · illustrative only
The shortlist assembled before anyone visits a website.
The engagement

Baseline, own your facts, win comparisons.

A loop your demand-gen team can run every quarter.

01
Baseline
Forty-plus buying prompts across five assistants. Share of voice, citations and who displaces you.
02
Own your facts
Pricing, limits, security posture and integrations published as data, so answers quote you and not a forum thread.
03
Win the comparisons
“X vs Y”, “alternatives to” and “best for [segment]” pages built for the prompts that precede a demo.
04
Report to the board
Mention share tied to pipeline: assistant-sourced signups, demos and branded search lift.
What we fix

Six reasons assistants skip good software.

None of these are content-volume problems.

Pricing that can be quoted

Numbers, unit basis and what moves them, as data. “Contact sales” alone reads as no answer.

Public, crawlable docs

Limits, rate caps, integrations and setup steps outside the login wall — the most-cited technical source.

Security posture as fact

Your security and compliance status — certifications, data residency and access controls — stated plainly. Enterprise prompts filter on this first.

Comparison and alternatives

The pages that decide a shortlist, written from real answer gaps rather than a keyword list.

Misinformation control

Wrong or stale claims traced to source and corrected with citable pages.

Pipeline attribution

Assistant-sourced signups and demos reported next to mention share, per prompt cluster.

Before / after

What changes on your pricing page.

The single highest-impact fix for most B2B software.

Typical SaaS pricing page
<h1>Pricing</h1>
<div id="pricing-app"></div>

// tiers render client-side
// "Contact us" instead of a number
// limits only in a support article
After
{"@type":"SoftwareApplication",
 "name":"Corvia",
 "applicationCategory":"BusinessApplication",
 "offers":[{"@type":"Offer","name":"Team",
   "price":"29","priceCurrency":"USD",
   "unitText":"per user / month"}],
 "featureList":["Scheduling","Reporting","Integrations"]}
From SaaS teams

One quarter in.

We published our real pricing tiers as structured data and opened the docs. Mention share on our two biggest buying prompts went from eleven to thirty-eight percent in nine weeks.
Anneke Broms
VP Marketing, Corvia
Assistants were quoting a two-year-old thread about a limit we removed. Fixing that was worth more than a quarter of blog posts.
Rob Ellery
Growth Lead, Halden HQ
Questions

The ones your team will ask.

Yes, but it costs you. Where a number is impossible we publish ranges, unit basis and what changes the price — assistants favour any concrete answer over silence.

One of the most common causes of low visibility. We usually open a public subset without exposing anything sensitive.

Usually. Wrong facts come from stale third-party sources; we publish the correct version in citable form and track the answer until it changes.

Mention share per cluster, tracked across every engine month over month.

Technical and factual fixes land in days. Competitive comparison prompts typically take six to ten weeks.

See your category's shortlist.

A free baseline across five assistants, naming the competitor displacing you on every prompt.

Get my category baseline